Data Visuals 04 & 05: Rihanna

Fenty will be the first Maison launched by LVMH since Christian Lacroix in 1987.​ The timeline above highlights many wins, but it does not reveal how Rihanna’s very first creative collaboration with a fashion brand in 2013 was clowned by ​critics.​ At the time, her collection with River Island was called “a wardrobe malfunction” and a “horror show.” Unbothered, Rihanna went on to serve as Puma’s creative director and has successfully launched three verticals:​ F​enty Beauty​, Fenty x Puma, and Savage x Fenty​, a body positive lingerie brand. All while keeping up with her other job: entertainment.

Photo Credit: Fenty Beauty x Semmi W.

READ MORE